Bringidea, founded in 2004 in Shanghai, is a team of artistic talents specializing in the production of multi-dimensional set design for corporate clients. With our dedication to pushing the boundaries, we are constantly exploring avant-garde concepts and integrating refreshing perspectives into our dynamic, highly experimental creative processes. In particular, we strive to strike a fine balance between broad commercial appeal and enduring aesthetic value.

/Bringidea 1.0
As custodians of China’s intangible cultural heritage, we continually strive to draw wisdom and nourishment from the aesthetic tastes of yore and time-honored traditions of our motherland. Through introspection and emboldening the next generation of creative collective, we seek to spark inspiration and works that better encapsulate the values and vibrancy of our times. Hence, our artisanal heritage serves as our core driving force.

/Bringidea 2.0
With a core team consisting entirely of graduates from elite fine arts programs worldwide, we have served leading global brands with distinction for 18 years and counting. Through the intricate interplay of art, sculpture, technology, machinery, numbers, etc., we have created a series of multi-dimensional immersive and experiential set designs that engage and capture the visual, auditory, and even olfactory senses of the audience.

/Bringidea 3.0
We have made it our mission to nurture a core of up-and-coming designers, most of whom are Gen Z or younger. Building on the basis of Bringidea’s core values, they have further added to the mix their distinctive and eye-catching youthful vigor. Through strategic collaboration with a succession of bellwether brands, we have brought to the market a series of pioneering concepts and critically acclaimed set designs. Underpinning our dogged, uncompromising devotion to excellence is a heartfelt reverence for the transformative power of art, as well as our commitment to safeguard and further the legacy of China’s artisanal spirit.

Over the past decade and counting, Bringidea has dedicated itself to the experimental production of set design for corporate clients. Each creative undertaking is a challenge unto itself, but our constant pursuit of mastery (of both the visual and technical language) and seamless collaboration mean that we have consistently raised the bar and enriched the artistic landscape with each groundbreaking set design.

Bringidea has always insisted on co-exploring creative concepts with the brand. For every need or unique selling proposition, we would venture forth from an artistic vantage point and employ innovative thinking and diverse design languages to identify the precise Consumer Touchpoints, thereby endearing the brand to its target audience.

<2004> Bringidea commenced assisting leading brands with creative enterprises such as graphic design, printed matter, customized gifts, limited edition packaging, audio and video editing, 3D models, event props, etc.

<2010> With the launch of a custom workshop, Bringidea began fostering a production team. The tight-knit collaboration between the creative and production teams enables the two to learn from each other and delve deeply into various materials, processes, and structures, thereby streamlining and elevating the creative process.

<2012> Bringidea customized the Free Wheel installation for Nike's flagship store in Beijing, spearheading the trend nationwide of utilizing dynamic art installations in retail spaces for exhibiting merchandize. This landmark project not only sparked intense discussions on the likes of Weibo but also significantly bolstered foot traffic to the store and thus the bottom line.

<2013> Bringidea established an independently operated engineering base underpinning the twin thrusts of Research and Development as well as Autonomous Production. Such an expansive system, which encompasses planning, creative process, design, project management, advanced customization, nationwide logistics chain, installation, and after-sales services, has enabled us to grow from strength to strength into a creative enterprise with comprehensive case capabilities and capable of responding adroitly to brand needs and executing efficiently with surgical precision.

<2021> For more artworks and set designs by Bringidea, follow our official account or click on “Project.”

Bringidea seeks to spark a never-ending chain reaction and harness the endless creative energy thus released! Through each of our works, we aspire to convey a sense of awe and wonder, prompting the audience to ponder and push the boundary of their imagination. Through pivoting on a brand need, we hope to usher in a world of tantalizing possibilities and revolutionize the creative landscape. Bringidea is ever on the lookout for the next wave of emerging Gen Z talents, and we look forward to you adding your originality and creative energy to the mix!